A multi-pronged approach is required to attract customers to your business. One tactic that is both easy and cost effective to include in your strategy is to use business signs in Calgary across various locations, depending on your needs.
Business signs are used by Calgary companies in a variety of ways. Some may be inside your business location, but most often they will be used outdoors. If you are a bar or restaurant, outdoor signs are a great way to let patrons know about any specials or promotions you may have or when you change your menu. Banners, a-frame signs and sandwich boards are all great examples of business signs used outdoors that are effective and popular options.
For other types of companies, you may use business signs in Calgary on bridges to share important events. Another useful place for signs is at tradeshows. You can attract the attention of attendees to come to your booth and to share key information about your sales, specials and what you offer.
If you own a company, chances are you will use a business sign at some point to advertise your company because they are easy to display, cost effective and very versatile. Here are some common types of business signs commonly used in Calgary:
1. Banners - A banner sign can be used pretty much anywhere. From the exterior of your business to bridges and fences, to just about anywhere you could possibly put a business sign in Calgary, a banner sign can do it all. You can use a banner sign to share upcoming events, current promotions or just to generally brand your company.
2. Sandwich boards - These are one of the most versatile business signs in Calgary. You can use a sandwich board on the sidewalk outside of your business to share daily specials, sales or events. You can also use a sandwich board around your neighbourhood, at the roadside and as wayfinding on popular routes near your business.
3. Billboards - Large format signs are one of the best ways to attract attention to your company using business signs in Calgary. They are large, imposing and allow you to create a big impact. When placed in a highly visible area, a billboard sign can create a ton of impact and return on the investment.
4. Roll up signs - These are very commonly used at trade shows, fairs and markets because they are easy to set up and can attract a lot of foot traffic when you’ve invested the time and money into creating a booth or display at a high traffic event.
As you can see, there are many, many ideas for business signs in Calgary, as well as many benefits to using them. Connect with your favourite sign company today to brainstorm more business sign design ideas and to get inspiration on how you can use signs to promote your business, attract attention and gain more customers in your local area. You can also augment your digital marketing campaigns with custom business signs, so don’t forget to look at that option as well!
